Certificate in Digital Marketing

GHIIT basic Digital Marketing course including Google AdWords, Onine Branding, Affiliate Marketing and Maketing tools.

All Courses Idea

Basics of Digital Marketing

  • Basics of Digital Marketing
  • Digital Era - Non-conventional Marketing approach
  • Brand Promotion
  • New Developments
  • Points to ponder
  • Planning and strategy

Basics of Affiliate Marketing

  • Basics of Affiliate Marketing
  • How it works
  • Ways of Compensation
  • Types of affiliate websites
  • Effective affiliate marketing
  • How to start affiliate marketing

Basics of Google AdWords

  • Basics of Google AdWords
  • Types of Google's advertising networks
  • Structure of Campaign and ad groups
  • Budgeting and bidding
  • Target audience
  • Quality control of AdWords ads
  • Tools
  • Measure results of ad campaign

Online Branding

  • Online Branding
  • Search Advertising
  • Display Advertising
  • Video Advertising
  • Mobile Advertising
  • Facebook Advertising
  • Twitter & Instagram Advertising